About Us

Our Story

Salty Surf & Co. was created from a simple love of the coast — the wild, salty, sun-faded places that feel like home.

Born in New Zealand and inspired by our favourite beach towns, our brand is about more than clothing. It’s about the feeling of heading away for the weekend, pulling on your favourite tee, walking barefoot after a swim, or watching the sea change colour at the end of the day.

We design relaxed coastal clothing for people who live for the ocean in their own way — surfers, fishers, beach walkers, road trippers, boat ramp regulars, and anyone who feels better with salt in the air.

Every piece is made to feel easy, comfortable and timeless, with clean graphics and quality garments chosen for everyday wear.

Salty Surf & Co. is for the ones who feel most themselves near the water — with a bit of coastline, a favourite hoodie, and somewhere to chase the next tide.

Salty Surf & Co.
Chasing the ocean since forever.